Our Story
A Boutique House
Since Day One
Small-batch, artisan-crafted artificial jewellery — hand-finished in Lahore for the modern Pakistani woman.
Born in a Lahori Studio
Zar-e-Saeed was founded in 2019 by a mother and daughter with a shared obsession — the goldsmithing traditions of Androon Shehr, Lahore. What began as a single workbench and a handful of pieces sold to friends has grown into a beloved boutique house serving thousands of women across Pakistan.
Every piece is designed, cast and hand-finished in-house by a team of six named artisans. We name our craftsmen because their hands make our name.
2025 Winner
Best Jewellery Brand of the Year
Global Digital Awards 2025
Anti-Tarnish Alloys
Premium base metals selected for durability — no green skin, no fading, made for daily wear.
Hand-Set Stones
Every kundan, pearl and stone is placed by hand. No machine finish, no shortcuts.
Small-Batch Craftsmanship
We make less. Each design is capped at 200 pieces so yours stays rare.
Heirloom Presence,
Without Heirloom Care.
We believe every Pakistani woman deserves boutique-level jewellery — for the everyday, for the celebrations, and for the days in between.